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Nigeria’s Creative Economy Needs More Than Stars. It Needs a Writing Pipeline
Business · BusinessDay ·

Nigeria’s Creative Economy Needs More Than Stars. It Needs a Writing Pipeline

Nigeria's creative sector requires the establishment of a formal writing pipeline to ensure long-term growth and sustainability. While the current industry focus remains on established celebrities, developing structured pathways for writers is considered essential for strengthening the broader creative economy and maintaining its global competitiveness.

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